How to Attract Top Sales Talent When You’re Not a Big-Name Company
This conversation is one I have heard dozens of times. Business owners often assume that if they do not have a Fortune 500 logo, they cannot attract top sales talent. That is simply not true. In fact, many top-performing salespeople do not want to be another cog in a giant corporate machine. What they want is opportunity, and if you can communicate that, you can win them
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